Category Archives: Uncategorized

Branding Strategies on International Markets

When a company is planning to enter some international market and is looking for a suitable strategy to brand its products there, it’s always very important to appraise all the nuances in order to make the right decision. There are … Continue reading

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Developing a Brand Strategy With Your Blog

If you are blogging to make money it is important to have some type of brand strategy on your site. This will help to boost the clarity of who you are and what you do which will result in an … Continue reading

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Branding Strategies When Marketing for Banks

Developing a successful set of branding strategies is absolutely crucial when marketing for banks. In fact, it’s highly possible that branding strategies play a more important role in banking than in any other industry. Why? The answer is relatively simple. … Continue reading

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A Branding Strategy Is More Than Just Looking Good

When hired as General Manager by the Chicago Cubs in 1981, George Dallas Green asserted at his opening press conference as well as every press conference thereafter that he was a baseball authority and expert. He spoke the truth. He … Continue reading

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Choosing the Right Online Branding Strategy

Branding strategies are important if you own a website because the right strategy can increase visitors to your site and create strong, ongoing relationships. If your strategy makes a lasting impression, the word spreads and new business is consequently generated. … Continue reading

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Project Risk Management and Assurance

Why do so many organisations embark on high-risk projects without demanding robust project assurance? Projects fail for many reasons. Recent global studies indicate that inadequate risk management is a common cause. Successful project managers aim to resolve high levels of … Continue reading

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